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ETV Win's challenge to Netflix, Amazon Prime Video

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Public torrent sites like iBOMMA don't spare OTT shows, besides feature films. Almost all web series and originals are available for download on piracy sites within hours of their debut on OTT.

For unknown reasons, even the two top-tier, cash-rich streaming giants (read Netflix and Amazon Prime Video) have been unable to stand up to pirates. Surprisingly, a locally developed, homegrown OTT platform is determined to show them how to.

ETV Win has worked on tools (about which nobody except the platform is in the know) that prevent its Originals from being pirated by notorious public torrent sites, which operate in a dark space. These sites are manned by miscreants with exceptional technical skills. As per ETV Win, they will be stumped by the technological interventions put in place by the platform.

If ETV Win lives up to what it is claiming, it will be something Netflix and Prime will look forward to learn from.

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