'Peka Medalu' is being released in Telugu by producer and distributor Dheeraj Mogilineni. It will hit theaters on July 19.
Ahead of the theatrical release, distributor Dheeraj Mogilineni said that he really liked the movie and felt it could be promoted even better. "If a movie like this is well-promoted and reaches the audience, it will be a big success. Audiences who typically watch big-budget films often don't go to theaters for smaller films. To address this, we have reduced ticket prices to Rs 100 for this movie. Small films often struggle to compete with bigger ones. In an effort to bring good cinema to the audience, we have planned paid premieres at many places in Vijayawada, Vizag, and Hyderabad with a ticket rate of just Rs 50 so that more people can watch the movie," Dheeraj said.
Director Neelagiri Mamilla said, "I would like to thank the media for their support and excellent promotion of our film. Looking at the response to the paid premieres, it feels like a pre-success meet already. I truly hope that all the audience will like this movie."
Heroine Anoosha Krishna said, "The audience will love it as much as we loved making this film. The movie will be released on July 19, and I hope everyone will watch it and contribute to its success."
Hero Vinodh Kishan said, "I am very happy to see the response to the paid premieres in Vizag and Vijayawada held so far. The innovative promotions for this movie reminded audiences of me as a hero."
Producer Rakesh Varre said, "Since the movie's announcement, the media support has been excellent. Special thanks to the media. I am very happy to see the positive response from those who attended the premieres. Dheeraj, who was already familiar with me, liked this film and came forward to release it. I would like to express my gratitude to Rana Daggubati, Adivi Sesh, and Vishwak Sen for supporting our film."
