The other day, after the Hyderabad police busted one of the biggest piracy rackets in the country, a screenshot from iBomma's website did the rounds on social media. Even news channels picked it up.
iBomma claims that it is doing service to the audience by bringing them cheap entertainment without them having to spend on tickets. It projects the film industry as a place where heroes garner a lion's share of remuneration, leaving cine workers and others high and dry.
Questioning the logic, Srujan Attada, who recently produced Kanyakumari, hit back at iBomma. Here is his post: "Saw this post circulating from #ibomma, looks like they are concerned about people and film welfare, How come you guys kept my film #kanyakumari in your website, it's a small film mainly depend on OTT revenue and I did this film with hard earned money, loans and with friends help, no remunerations and three years of extreme hardwork went into the film, but u guys immediately shared the film, did a lot of damage to the revenue a small film could achieve, is this justified? How a small film maker can live and make another film.. Film is someone's hard earned money and somebody's hard work.. not a few minutes downloadable thing."
