Honda Revfest at HITEX, Hyderabad

Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) - the only two¬wheeler company of Honda In India, today unleashed a 'Fun Motorcycle revolution' here introducing 5 new models panning all segments at the Honda RevFest 2015 conducted today.

Speaking at the Honda RevFest 2015, Mr. Keita Muramatsu- President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd, said,
"Today, we showcase not only one but a total of 5 new motorcycles. The RevFest is much more, than a celebration. It marks the beginning of fun motorcycling in India. The 5 new models introduced today epitomize Honda's motorsport DNA and its challenging spirit.
The team at Honda has worked very hard to realise a dream of making a 16 Valve, In-line-Four cylinder motorcycle right here in India.

The Made in India CBR 650F opens a window of opportunity for us. We are ready for the next level & this is one moment we all are proud of."Mr. Y. S. Guleria, Senior Vice President - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd, said,
’We at Honda believe that THIS IS IT! It's time to come out of the base camp, time to connect with vibrant youth of India and rev-up the motorcycle market in India.

Our customers will discover the 'Joy of Riding with 5 new motorcycles across 5 segments - the CBR 650F, CB Hornet, LIVO as well as the new CBR 250R and 150R. You also witnessed the first-look of yet- another motorcycle, our 15th product of the year 2015; all of them are going to drive the next growth-curve for Honda in India."

Riding in the ultimate sports touring machine - Honda CBR 650F was none other than the Action King of Bollywood and Honda Brand Ambassador - Akshay Kumar.

Sharing his passion for motorcycling and association with Honda, Akshay Kumar said,
"With Revfest, Honda has today brought the entire auto-industry to a standstill.

All eyes are on Honda - not only as the World's No. 1 motorcycle maker, but as the Only manufacturer that has unleashed the power to customers at such a grand scale. During my 3 years of association with Honda, I have seen how technologies developed for the track are incorporated in the motorcycles we ride in India. After riding the CBR 650F today, all I can say is the next bike in my garage Is going to be Honda CBR 650F."

Youth icon and actress- Taapsee Pannu, who recently came on board as Honda brand ambassador challenged gender stereotypes by riding in the new CBR 250R and added, "J am fascinated by this grand launch event and very excited to try my hands on the new bikes introduced today. The thrill of revving up the ignition is something that can only be felt, not described. As a rider and a Honda fan myself, I just can't wait to ride on these wonders on wheels.

But it is the CB Hornet which is catching my special attention."

The Honda RevFest 2015, held simultaneously across 8 centers - New Delhi, Mumbai, Bangalore, Hyderabad, Chennai, Kolkata, Indore and Ahmedabad has created huge frenzy among motorcycle enthusiasts all over the country.

With more than 7.7 lakh page views, more than 25000 lucky participants had registered to be a part of this event. While another 10 million viewers tuned In through the webcast witnessed history unfold at the,Honda RevFest 2015.

Honda fulfills its commitment of IS new exciting models in 20 IS launches flagship CBR 650F - Honda's 'Make-in-India' premium sports tourer.

The 650cc motorcycling beast comes powered by 16 valve in-line 4 cylinder DOHC engine o Attractively priced at Rs. 739,896 (Ex-showroom, Hyderabad) o More power 63.6kW (87PS), more torque 62.9Nm and ABS as a standard fitment o Exclusive sales-service shop-in-shop network of ’Wing World' dealerships across 12 cities launches llOcc motorcycle LIVO - the perfect fit for aspirational first time bikers.

Pioneering aerodynamic design, Urbane sharp looks with trusted llOcc Honda HET engine o Attractively priced at Rs 55,336 (Ex-showroom, Hyderabad) showcases brand new 160cc motorcycle CB Hornet 160R.

Honda's iconic fun motorcycle brand 'Hornet' finally rides in India faster, smarter, sportier machine targeted for Indian youth
showcases the new CBR 250R and new CBR 150R Carries forward Honda's motorsport DNA with CBR legacy o Sporty graphics, new colors redefine cult biking in a thrilling new avatar reveals First Look of Mystery motorcycle developed as a stylish bike for young professionals.

REVFEST transports motorcycling fans in India into the fun World of Honda.

India's grandest motorcycling extravaganza becomes the revel destination of25,000 youth o Simultaneous LIVE launches create unprecedented impact.

Honda Brand Ambassadors Akshay Kumar & Tapsee Paanu set the Revfest stage afire 17 Live performances in 8 cities, Delhi grooves to the beats of Kailasa, Nasya & Faridkot

Honda extends MotoGP association with Italian apparel brand GAS in India

Honda overhauls fun motorcycling experience in India - from fun products to apparels o Limited edition of GAS- Honda motor-biking clothing & accessories in pipeline o To make exclusive debut at Honda Wing worlds for retail.