Gillette Special Edition India Razor Launch

Gillette launches Special Edition INDIA razors as a tribute to the spirit of all Indian cricket fans

February 5, 2015: Cricket icon Javagal Srinath and Bollywood actor Kunal Kapoor launched the special edition INDIA razors in Hyderabad today. The INDIA razors were introduced as part of Gillette's endeavor to salute the spirit of sportsmanship in all Indian cricket fans. The new razors have the word INDIA engraved on the handle and proudly displays the country's name and colours, to encourage cricket fans to continue extending their relentless support to the team. Gillette believes that every sports fan is a sports man deep within and is instrumental in boosting the morale of the teams' players.

Javagal Srinath, counted amongst the gentlemen of Indian Cricket said, 7 am thrilled to be launching the special edition Gillette INDIA MACH3 razor as a tribute to salute the Indian cricket fans for their relentless support It is motivating to see the dedication and commitment that Indian fans show towards our team. I salute the spirit of sportsmanship of the fans which is of supreme importance. Gillette is a brand that shares my belief in being a true gentleman and has brought us on this platform so that we can appreciate the contribution of the fans in making or breaking a game. I urge all cricket fans to buy the 'INDIA' engraved razors and show their support to Team India.

Bollywood actor, Kunal Kapoor said, 7 am glad that Gillette has introduced the new special edition INDIA FUSION AND MACH3 razor that serves as a tribute to the spirit of sportsmanship of the Indian cricket fans like me. The specially designed INDIA' engraved razor will help the fans showcase their support for team INDIA by shaving with the razor. After having used the special edition Gillette INDIA razor, I can advocate that it is a shaving technology that gives me an optimal shave and zero redness guaranteed. I urge all fans to use the special edition INDIA razors and cheer for our team."

Gillette believes that Confidence and Sportsmanship is as integral to a sports fan as to the cricketer. It is this unfailing camaraderie that enhances performance which is at the heart of the brands history and has inspired persistent innovation, product supremacy and indissoluble success.

About Gillette India
Gillette India Limited (GIL) is one of India's well-known FMCG Companies that has in its portfolio GILLETTE MACH 3 TURBO, ORAL-B and DURACELL- world's leading brands and has carved a reputation for delivering high quality, value-added products to meet the needs of consumers. GIL's brands take pride in being socially conscious via their participation in project SHIKSHA, a national consumer movement that supports the education of underprivileged children in India.