Hyderabad finds the Ultimate Bartender
Jit Mukherjee wins Hyderabad round of Ultimate Bartender Championship by Monkey Shoulder
04April 2017, Hyderabad, India: Monkey Shoulder, a scotch for the new generation of whisky aficionados, brings the ‘Ultimate Bartender Championship’ to India. This competition will journey across the country challenging bartending ‘skills that pay the bills.’
The India leg of the championship which began in Kolkata, will now move to Goa, Delhi, Gurgaon, Mumbai, Pune and Chandigarh. This year, the competition will have participation from 200 contestants to be tested on their unique techniques, insights, speed and skills behind the bar. Bartenders will get a chance to showcase bartending skills of ingredient knowledge, mixing, pouring, and nosing and stock taking
Jit Mukherjee won the Hyderabad round of the Ultimate Bartender Championship by Monkey Shoulder held at Glocal Junction, Hyderabad today. The competition brought together the most talented bartenders of the city with a showcase of their prowess and art of bartending. Commenting on his win Jit said, “I’m thrilled to win this prestigious industry competition, especially when you compete and win from amongst the best in the industry! A superb initiative by Monkey Shoulder to get the most talented bartenders of our city to test their skills in this round of Ultimate Bartender Championship in India.”
Jit Mukherjee, Shard Arora and Nilotpal Bhattacharya from Hyderabad will go for the Grand finale at New Delhi. The national winner of the grand finale will gain a coveted place in the world’s most prestigious Cocktail event, Tales of the Cocktail, at New Orleans with an all expenses paid trip there.
Commenting on this championship, Shweta Jain, India Marketing Head at William Grant & Sons said, “Monkey Shoulder’s Ultimate Bartender Championship is a one of a kind platform for developing new age bartenders of today around the globe. We are excited to see the India season 2017 with renewed focus to celebrate this extra ordinary skill. For Monkey Shoulder, the bartender is at the center of a great drinking experience as it’s a 100% malt whisky made for mixing.”
About Monkey Shoulder
Monkey Shoulder is produced by William Grant & Sons, an independent family-owned distiller headquartered in the United Kingdom and founded by William Grant in 1887.
Today, the global premium spirits company is run by the fifth generation of his family and distils some of the world’s leading brands of Scotch whisky, including the world’s most awarded single malt Glenfiddich®, The Balvenie® range of handcrafted single malts and the world’s third-largest blended Scotch, Grant’s as well as other iconic spirits brands such as Hendrick’s Gin, and Sailor Jerry, and Tullamore DEW Irish Whiskey.
