Charmz - A Charming Collection of Gold and Diamond Kids Jewellery at Reliance Jewels

Reliance Jewels launches two new unique collections to celebrate this Diwali-IRISSA for women &Charmz for kids. Women can revel in the festive spirit with IRISSA, a combination of distinctive, light, iconic and edgy designs crafted to adorn every woman's mood in the most stylish way. Also adorn your children with Charmz, a delightful range of jewellery lovingly crafted for your young ones. The collections comprise of pendants and they are available in gold and diamond.

The IRISSA collection features a range of unique designs keeping in mind every woman's desire to be unique. This evolving collection is the perfect choice for women not only in the boardroom but also at your evening outings, meetings and family parties. You can wear the pieces of one set in different ways to help you create different looks for each day of the week.

The Charmz collection exhibits cuteness in every design and each piece is a precious gem for your priceless gem. The Charmz trinkets are a perfect little gift to celebrate the moments of joy with children. The designs have fun themes and motifs suited for the tastes of the little ones comprising of elements from the animal kingdom and the fruit world.

Keeping the mood of festivity and celebrations, Reliance Jewels is offering FREE Shagun Gold coin* on Jewellery purchase, upto25% off* on Diamond Jewellery, upto25% off* on making chargesof Gold Jewellery, Additional 5%* Cashback on Axis Bank credit & debit cards, Earn Reliance One Loyalty points.

The Spokesperson Mr. SuniiNayak, CEO of Reliance Jewels said, "Reliance Jewels has always strived to create products that will appeal to the modern Indian women. Every woman
believes that the jewellery they wear is an image of what they are and jewellery has always been an important part of every culture in India. The idea of IRISSA comes with multiple permutations and combinations that define a woman's personal style allowing her to alter and amend her jewellery to suit one place called everywhere. As for Charmz, we created this collection of fun and unique pieces especially for the little ones to treasure their happiness forever. These gems complement your gems in their special moments."

About Reliance Jewels:
At Reliance Jewels, gold and diamonds are available at the most competitive rates. Zero- wastage and competitive making charges ensure 100% satisfaction for customers. Reliance Jewels has 47 showrooms across 34 cities and is expanding exponentially. With a spectacular variety of designs in its collection, Reliance Jewels has an ornament for every personality and every occasion. Reliance Jewels deals only in 100% BIS Hallmarked Gold. Every diamond used is internationally certified by Independent Certification Laboratories. Every showroom has karat meters for customers to assess the purity of gold free of cost. The wide array of choice combined with customer-first services, such as customization, jewellery cleaning & polishing and the availability of karigar rooms and karat meters makes every Reliance Jewels showroom one-stop shopping destination for fine jewellery.